Friday, February 02, 2007

Microsoft Redesigns the iPod Product Package


Update: And from Boing Boing:

The video of the redesigned iPod packaging first appeared last year. Later it was confirmed by Microsoft spokesman Tom Pilla that their own packaging team created it.

"Microsoft spokesman Tom Pilla on Tuesday confirmed with iPod Observer that his company initiated the creation of the iPod packaging parody video that was first reported last month. "It was an internal-only video clip commissioned by our packaging [team] to humorously highlight the challenges we have faced RE: packaging and to educate marketers here about the pitfalls of packaging/branding," he said via e-mail."

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